Hello, I’m Dymebelle Recla!
Marketing Creative,
Junior Architect,
& Design Aficionado
I'm a passionate and creative marketing pro, weaving captivating stories and eye-catching designs into powerful strategies. My experience lets me craft unique, trend-setting campaigns that engage audiences across platforms. From streamlining processes with project management and automations to keeping pace with the latest tech, I offer a wide range of services to help you amplify your brand and business.
Education
2021 - PRESENT
Master in Business Administration
University of Saint La Salle - Bacolod
A graduate degree focused on developing strategic business expertise and leadership skills, equipping me with a strong foundation to drive marketing innovation and strategic decision-making in diverse industries.
2014 - 2019
Bachelor or Science in Architecture
La Consolacion College - Bacolod
A comprehensive degree that combines artistic design principles with technical knowledge to create innovative and sustainable built environments. I excelled in architectural presentation, research, and oral defense during our BS Architecture Thesis deliberation. I also led a team effort that resulted in us being named one of the top five finalists in the NOLITC Architectural Design Competition in Talisay City Campus.
Professional Career
February 2024- PRESENT
Full Time | Marketing Coordinator
Prescient Security - New York, USA
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Prescient Security is a cybersecurity company that offers a variety of services to help businesses protect their data and systems. These services include audits, penetration testing, and compliance assessments.
September 2023 - February 2024
Part-TIme | Graphic & Web Designer
Driveink Company -USA
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Driveink, established in 2001, is dedicated to its mission of delivering outstanding, top-tier printing solutions uniquely crafted to meet the specialized needs of the automotive industry. In this role, I create engaging email marketing templates for their newsletters, and continuously crafting captivating graphic designs for their company flyers, among other things. I've also revamped their website within two weeks: https://www.driveink.us/
June 2023 - February 2024
Project based | Marketing Creative
Star Goop Company -USA
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Design and create visually compelling marketing materials that effectively convey brand messaging & objectives such as, but not limited to, business cards, flyers, presentations, etc.
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Communicate and handle client requests and accounts
July 2023 - August 2023
Project based | Graphic Designer
Bacolod Yuhum Foundation -Bacolod City, PH
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Design and create visually compelling marketing materials that effectively convey brand messaging & objectives such as, but not limited to, business cards, video presentations, show book, marketing packages, identification cards designs, event posters, etc.
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Implemented a project management work plan and calendar scheduler to improve work efficiency
February 2022 - June 2023
Marketing Coordinator
Empower Solar Solutions - Florida, USA
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Designed and created engaging and relevant graphic and written content across various platforms, including, but not limited to, website, social media, and newsletters, to attract and engage target audience
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Content repurposing, posting and scheduling on Facebook and Instagram
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Manage Facebook Ads and undertook audience research
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Implemented marketing automation tools and workflows to streamline processes, such as lead nurturing, customer segmentation, and personalized messaging
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Prepared and presented reports on marketing activities, performance metrics, and campaign results to CEO and Marketing Director, highlighting key findings and recommendations.
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Collaborated with CEO and marketing team to plan, organize, and execute integrated marketing campaigns, ensuring all elements are delivered on time and within budget
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Assumed additional administrative responsibilities, addressing CEO's requests, including email account handling and proficient data entry.
November 2021 - July 2022
Marketing Creative,
Web Designer & Admin Support
Come Rain or Shine Ltd. - Auckland, NZ
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Spearheaded and coordinated all marketing initiatives as the sole employee in a startup, encompassing content creation, website management, email marketing, marketing automation, and administrative tasks
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Developed engaging and impactful content for various platforms, including website, social media, and marketing materials
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Designed and managed the company website, ensuring a user-friendly interface, compelling visuals, and seamless functionality to enhance the overall customer experience
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Executed effective email marketing campaigns, from creating engaging content to managing subscriber lists and analyzing campaign performance
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Provided administrative support, handling tasks such as email account management, data entry, and general office duties, ensuring smooth operations and supporting the CEO's requests
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Demonstrated versatility and adaptability by taking on multiple roles, combining marketing creativity, web design skills, and administrative support to contribute to the overall success of the startup
October 2020 - July 2021
Junior Architect
DesignLab - Bacolod City, Philippines
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Project management of architectural projects, creation of detailed specifications, working drawings, and coordination with suppliers & contractors.
May 2019 - June 2020
Junior Architect
Archion Architects - Makati City, PH
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Produced specifications & working drawings, and executes site visits to monitor construction progress, and ensure alignment with design intent.
My Approach
Every marketing project I work on starts with a thorough understanding of the brand, its values, and its target audience. I believe in the power of research and data analysis to inform my strategies, ensuring that every decision is based on solid insights. My approach is a perfect combination of creativity and data-driven tactics, allowing me to create memorable customer experiences while meeting tangible objectives for those I work with.